Our Story

Built by Contractors, For Contractors

We didn't build Appello from a boardroom. We built it from the shop floor, the job site, and countless late nights fixing union payroll calculations.

The Origin

Two Years on the Shop Floor

Appello wasn't born in Silicon Valley. It was built inside Vanos Insulations, a mechanical insulation contractor in Ontario.

For two years, our CEO Corey embedded himself in their operations—sitting in the manufacturing facility, learning what elbows and duct insulation fabrication looked like, watching the owner spend every Sunday night calculating union payroll across three different spreadsheets.

"I watched his phone blow up with foremen texting 'Where am I supposed to be Monday morning?' I saw paper safety forms mysteriously vanish between job sites and the filing cabinet. That's when it hit me: these million-dollar businesses are running on the same tools you'd use to plan a garage sale."

We knew there had to be a better way. So we built it ourselves.

What We Saw Every Day
📋Paper timesheets in crumpled pockets
📊Excel spreadsheets for union payroll
📱Scheduling chaos via text messages
📁Safety forms lost between sites
Sunday nights calculating wages
The Lightbulb Moment
We can build something better
Our Mission

Purpose-Built for ICI Trade Contractors

To give ICI trade contractors the software they actually need—not software designed for general contractors or field service companies, but purpose-built for the unique challenges of industrial, commercial, and institutional trade work.

0%
Customer Churn
100% retention rate
1-2
Week Implementation
White-glove onboarding
🇨🇦
Canadian Owned
Built in London, Ontario
Why We're Different

We've Been in Your Shoes

We Speak Your Language

Union payroll, multi-classification work, prevailing wage, shift differentials—we understand the complexity of ICI projects because we've lived it.

We've Done the Work

Our founders spent years running field operations, managing crews, and dealing with the same pain points you face every day. We built what we needed.

We Build What You Need

Every feature in Appello was designed to solve real problems we encountered in the field, not theoretical use cases from a product roadmap.

We're Committed to You

Zero percent churn isn't a marketing claim—it's our commitment to building software so valuable that contractors never want to go back to the old way.

What Contractors Say

Don't Just Take Our Word for It

"Your software has truly changed the way we share information between the office and the field. I'm no longer looking at multiple places for pictures, time sheets and job specs. Now I have the ability to access everything we need while being in the field."

Ryan Paterson
Owner, E.P.I Insulation

"We can finally see what our crews are doing in real time. Payroll isn't a meltdown every week, and we're catching job costs sooner."

Operations Manager
Vanos Insulations

"Moving our timesheets, project costing, and reporting into Appello cut hours of admin work every week. My team isn't going back."

Andrew Martin
Owner, Thermec Insulation

"Our field staff are actually using the app instead of just tossing paperwork in their trucks. That alone paid for your software."

Field Superintendent
Westglass Installations

"Appello's customer service was so much better than what we get anywhere else. You always reply right away and actually fix things for us."

Team Member
AB Insulation Ltd

"Appello has completely changed the game for us. If you have field workers, you have to give Appello a try."

Matthew Vanos
President (3rd Generation), Vanos Insulations
Our Values

What We Stand For

🎯

Purpose-Built

We don't try to be everything to everyone. We focus exclusively on ICI trade contractors and build features that matter to your business.

🤝

Customer-First

Your success is our success. We pick up the phone, respond quickly, and actually listen to what you need.

💎

Transparency

No hidden fees, no surprise charges, no long-term contracts. Simple, fair pricing that makes sense.

🚀

Continuous Improvement

We're always learning, always improving, and always adding features that make your life easier.

Location
London, Ontario, Canada
Phone
1-877-APPELLO
Email
hello@useappello.com

Ready to Experience the Difference?

See how Appello can transform your operations. Book a demo led by one of our co-founders and discover why we haven't lost a single customer.